Create Your Career With Us!
Join us at Profile by Sanford, one of the fastest growing franchise brands in the country. Be part of hundreds of locations across the US transforming lives through a nutrition program that pairs a science-based approach to weight loss with compassionate one-on-one health coaching.
Facility: CNA Building
Location: Sioux Falls, SD
Address: 101 S Reid St Ste 202, Sioux Falls, SD 57103, USA
Shift: 8 Hours - Day Shifts
Job Schedule: Full time
Weekly Hours: 40.00
Coordinates, manages and updates marketing content on Sanford web properties via various content management systems, as well as leads other Digital Specialists in the same capacity. Helps maintain websites with fresh, dynamic content utilizing the latest in website technologies and trends. Reinforces and builds overall brand awareness and loyalty through website style and consistency. Works with digital marketing team to coordinate and execute marketing initiatives including email and other deliverables.
Provides clear communication of status and next steps amongst the team regarding new and existing projects, operational issues and scheduling. Helps in troubleshooting as issues arise and facilitates timely decisions to ensure projects stay on track. Oversees workloads to insure work is distributed amongst the Digital Specialist team to insure producion timelines are maintained. Works closely with information technology and the digital team to resolve issues with products. Manages output in relation to requests and works closely with other team members, especially Digital Specialists to insure producion volumes are maintained at acceptable levels and to standards.
Works closely with the digital department to insure web governance standards are maintained for all web properties insuring our best digital product is in market. Act as the primary go to person related to all critical matters involving after-hour support and resolution pertaining to web properties under the digital team's supervision. Remains committed and focused on industry advancements to insure technology solutions are innovative and operational best practices are adhered to including but not limited to ADA compliance, web standards and SEO best practices. Supports project management as a go between for work assignments and production related to other digital support specialists.
Demonstrates familiarity with Sitecore, WordPress and other web CMS platforms. Demonstrates advanced proficiency with Adobe Creative Suite: specifically, Photoshop, Illustrator and InDesign. Displays working knowledge of HTML5 (hypertext markup language), MS (Microsoft) Office and CSS (cascading style sheets). Possesses knowledge and abilities related to digital marketing tactics, web page design and content creation. Displays analytical skills and strong communication skills to make informed decisions and exhibits a high level of creativity. Possesses advanced understanding of content marketing and search engine optimization. Exhibits a sound understanding of Google Analytics, and other data insight technologies as well as how to tie data to content strategies, optimization and performance. Must remain open-minded to accept new strategies in an ever-changing digital marketing environment.
Bachelor's degree in Marketing, Business Administration, Communications or related field required. In lieu of education, leadership may consider 6 years of applicable experience.
Minimum of 3 to 5 years’ experience preferred. Knowledge of content management systems (Sitecore and WordPress are a plus). Proficient in Adobe Photoshop, Illustrator and InDesign. Familiar with Google Analytics, Google Tag Manager. Basic knowledge and understanding of SEO principals. Possesses basic and/or advanced understanding of search engine marketing and content marketing. Intermediate understanding SEM and other paid digital marketing tactics.
Sanford Health offers an attractive benefits package for qualifying full-time and part-time employees. Depending on eligibility, a variety of benefits include health insurance, dental insurance, vision insurance, life insurance, a 401(k) retirement plan, work/life balance benefits, sick leave and paid time off. To review your benefit eligibility, visit https://sanfordhealth.jobs/benefits .
Sanford is an EEO/AA Employer M/F/Disability/Vet. If you are an individual with a disability and would like to request an accommodation for help with your online application, please call 1-877-673-0854 or send an email to firstname.lastname@example.org .
Sanford Health has a Drug Free Workplace Policy. An accepted offer will require a drug screen and pre-employment background screening as a condition of employment.
Job Function: Marketing and Communications
Req Number: R-70014